Finding Velocity and Quality: Customer Acquisition for Social and Mobile Games
Here’s the video from one of my first speaking sessions at CasualConnect in 2013. In the past, game developers thought of customer acquisition in fairly
Articles
Everyone Has a Work Christmas Party Story… What’s Yours?
One out of every 10 people has an embarrassing Christmas story from work parties—here’s mine. In the U.K. it’s all about Christmas parties: drinking, eating,
How to set up a winning mobile marketing campaign
This year, users worldwide have spent more than 2.8 of their 9.9 hours of their digital media time a day on mobile. That’s equivalent to
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