Category: User Acquisition I Mobile Gaming I Performance Advertising I Facebook Advertising I CPI

No questions, no messing around, your sales and marketing need to be aligned!

Why? Some people think that sales people can be rude, too quick to get to…

Why you can’t rely on the gift of one big sale this Christmas

Beautiful wrapping, this one seems like a winner! You pick it up and give it…

How To Ace An Agile Sales Sprint

Have you found as you’ve got older you’ve become obsessed with self-development? I continue to…

Why Agility Is Vital In Every Aspect Of Sales Leadership

Flying Past The Barriers Have you ever watched a fly as it tries to make…

Predictions for 2017 from performance and affiliate marketing experts

Performance marketing is a living, breathing, ever-changing thing, as anyone in the industry can tell…

How to Measure the Success of Mobile Video Ads

With developments and demands on the rise, video is becoming an increasingly popular format for…

Ad Blocking in UK: Here to Stay or Gone Tomorrow?

With Europeans often regarded as being more sensitive to information privacy, are United Kingdom consumers…

Finding Velocity and Quality: Customer Acquisition for Social and Mobile Games

Here's the video from one of my first speaking sessions at CasualConnect in 2013. In…